Tubby Standards
The Tubby Standard
We know you want the very best for your baby. Here at Tubby Todd, we’re dedicated to bringing you sensitive skincare solutions that are safe, effective (and FUN). We work to source the highest quality ingredients to create staple products that you’ll love to reach for every single day as your family grows.
Below is our Tubby Standard Promise, an outline of the practices that guide every product we make, from our first ingredient to your baby’s first bath.
Ingredients with intention.
We choose every ingredient with care—always gentle, always effective, always purposeful. Each one is reviewed for purity, quality, published research, sourcing, and compatibility with even the most sensitive skin.
Safety is bigger than a list on the back of the bottle.
We think about the whole picture: how we formulate, how we test, how we manufacture, and how your family will actually use our productsin your daily rituals and routines.
How we test (and why it matters)
We love a second opinion (or a third).
We consult pediatricians, dermatologists, safety experts, and third-party testers to make sure our products meet the highest standards. Because parents deserve transparency—and babies deserve the best.
From our medical mama community
“Tubby Todd has all the ingredients we’re looking for to help restore the skin’s natural barrier without any of the harsh chemicals that tend to cause irritation and can make eczema flares even worse!”
—Kelly Swanson, Derm PA
We care about our animal friends.
We never test on animals and we are Leaping Bunny certified. We work with partners who are just as committed to kindness as we are. Advocating for thoughtful, cruelty-free practices is part of who we are.
Caring for the OG mama, planet earth.
We know the world our little ones grow into matters. That’s why we’re working toward more sustainable packaging, cleaner manufacturing, and better choices for the future of all our families. Our goal is that all new packaging will contain at least 30% pcr materials.
"Our goal is that all new packaging will contain at least 30% pcr materials."
Not sure where to start with your little one’s clean skincare routine?
We recommend the Regulars 3-step solution for sensitive skin. Three gentle products, three easy steps, one simple routine! The Regulars features our Hair + Body Wash, Everyday Lotion and All Over Ointment.
Our 3-step Solution to Sensitive Skin