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PROTECT THE POUT! A smooth moisturizing lip balm for your little ones with Broad Spectrum SPF 15. Our Lip Balm is a whole lotta tropical moisture for you and your little one's lips. Formulated with the finest certified organic oils and waxes, our SPF Lip Balm is available in a two juicy flavors.       
• Sold in a 2-Pack
• Perfect...

IMPRESS YOUR DENTIST:
Our Kids Toothpaste is just as gentle as it is effective. Ingredients like natural Hydroxyapatite work to remineralize teeth while Xylitol eats away at harmful bacteria, improving overall oral health with a natural (yummy!) Marshmallow Mint flavor.
The deets:
Sulfate, Triclosan, Fluoride Free
Free of Synthetic Flavors & Dyes
Vegan and Cruelty-Free

 
MAKE FRESH BREATH FUN! :
Tubby Todd Toothpaste is here to bring some Tubby brushing fun to your bedtime or morning routine! Check out our Smile School below for all the Tubby Toothpaste details, and visit our fun brushing blog HERE to download our Brush It Like It Matters chart!   
• Fluoride-free
• YummyJuicy Watermelon flavor that kids love...

BABY BUM'S BFF:
Calling all diaper changin' mamas and dads! Keep baby's sensitive skin happy and hydrated with our favorite products for frequent changes. Diaper Paste Spray helps treat and prevent diaper rash while All Over Ointment soothes sensitive skin. The best part? When you shop this pre-built duo you'll save over 10%! This duo is also FSA/HSA Eligible!
The...

SUMMER SKIN WIN:
The Summer Bundle features 5 essential products to help care for sensitive skin through warm weather and outdoor play, PLUS—save 10% when you shop the Bundle. Keep little ones protected in the sun with SPF 50 Mineral Sunscreen and SPF 30 Mineral Sunstick and then care for their skin with our 3-step sensitive skin solution (1. Hair + Body Wash 2....

 
BABY'S FIRST SKINCARE ROUTINE:
The Baby Bundle includes 4 simple and easy products that you'll reach for every day to care for that sweet newborn skin! From bathtime to diaper changes and everything in between, we've got you covered—PLUS save almost 15% when you shop the bundle!   
Includes:
• Hair + Body Wash (Fresh Raspberry, Lavender + Rosemary or...

THE BEST BABY SHOWER GIFT The Newborn Gift Set features seven essential products for your newborn babe! From bath time to nap time to feed time to diaper change, we've got you covered with our gentle bodycare basics that will help keep that newborn skin fresh and moisturized.     
The Newborn Gift Set includes:  
• 8.5oz Hair + Body...

THE GIFT OF SENSITIVE SKINCARE Congrats! You just found the ultimate gift for any new or expecting parent! Gentle, effective sensitive skincare staples for both mama and baby make this set the hit of every baby shower. Take the guesswork out of caring for newborn, sensitive skin and give new mama peace of mind that she has all the best...

ADVENTURE AWAITS!
At hotels, park playdates, or Spring Break at the beach, our Travel Kit helps you take your skincare routine with you. It's easy to keep fresh and clean on the go! All products are travel-sized in a TSA-approved size to carry on all of your flights or tuck into a diaper bag. Every product is gentle enough for...